The Bulls, the
Bears, and the Farm
On Wall Street, the bulls and bears are in
a constant struggle. If you haven't heard of these terms
already, you undoubtedly will as you begin to invest.
The Bulls
A bull market is when everything in the economy is great,
people are finding jobs, GDP is growing, and stocks are rising.
Things are just plain rosy! Picking stocks during a bull
market is easier because everything is going up. Bull markets
cannot last forever though, and sometimes they can lead to
dangerous situations if stocks become overvalued. If a person
is optimistic, believing that stocks will go up, he or she
is called a "bull" and said to have a "bullish
outlook."
The Bears
A bear market is when the economy is bad, recession is looming,
and stock prices are falling. Bear markets make it tough
for investors to pick profitable stocks. One solution to
this is to make money when stocks are falling using a technique
called short selling . Another strategy is to wait on the
sidelines until you feel that the bear market is nearing
its end, only starting to buy in anticipation of a bull market.
If a person is pessimistic, believing that stocks are going
to drop, he or she is called a "bear" and said
to have a "bearish outlook."
The Other Animals on the Farm - Chickens and Pigs
Chickens are afraid to lose anything. Their fear overrides
their need to make profits and so they turn only to money-market
securities or get out of the markets all together. While
it's true that you should never invest into something over
which you lose sleep, you are also guaranteed never to see
any return if you avoid the market completely and never take
any risk,
Pigs are high-risk investors looking for the one big score
in a short period of time. Pigs buy on hot tips and invest
in companies without doing their due diligence . They get
impatient, greedy, and emotional about their investments,
and they are drawn to high-risk securities without putting
in the proper time or money to learn about these investment
vehicles. Professional traders love the pigs, as it's often
from their losses that the bulls and bears reap their profits.
What Type of Investor Will You Be?
There are plenty of different investment styles and strategies out
there. Even though the bulls and bears are constantly at odds, they both can
make money with the changing cycles in the market. Even the chickens see some
returns, though not a lot. The one loser in this picture is the pig.
Make sure you don't get into the market before you are ready.
Be conservative and never invest in anything you do not understand.
Before you jump in without the right knowledge, think about
this old stock market saying:
Bulls make money, bears make money, but pigs just get slaughtered!

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